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Great Work(s), great people

Last Friday I was very kindly invited to join Great Works for their weekly lunchtime get-together. We ate delicious Chinese bento boxes whilst they told me a bit about themselves and the work they do in the Tokyo branch of this Swedish digital media company.

Jun Inoue is the Creative Director and the company’s core team is made up mainly of Project Managers and Account Directors (like many small creative agencies here in Tokyo they rely on a network of trusted freelancers). They also often work in collaboration with sister company TYO interactive and there is lots of cross-fertilisation from the offices in New York, Stockholm and Barcelona (how cool?). They develop interactive campaigns, magazines, machines, movies, songs, websites and games and seem to all have a lot of fun doing it.

Their main clients are Audi (site launched in the small hours of last week) and H&M. For Audi they handle Japan’s overall online presence targeting both existing and aspiring Audi owners. They develop interactive video content as well as managing the site and the CRM (something they are being asked to do more and more).

They describe their working hours as ‘pretty crazy’ (there are TWO beds in the meeting room!) and are all very excited by the challenges brought about by emerging technologies, the Japanese passion for gadgets and interactivity and some very tech-savvy clients.

Long hours, fun times, thanks guys.. it was great to meet you all.

(Portraits taken from the company site)


I'm Franki Goodwin - freelance Creative Director and Digital Strategist. This blog was started whilst on sabbatical in Australia and Japan in 2009 and is now my day to day professional ramblings, drawings and interesting-ish happenings. A selection of my work is also showcased below.