The Skype Phonebox Experiment » Franki Goodwin - +44 (0)7967 756 002

The Skype Phonebox Experiment

Client: Skype
Agency: The Viral Factory

Another brilliant project from The Viral Factory saw a “Wilderness Man” dumped in the middle of nowhere next to a phone with users give the number to call it. A simple idea to promote landline calling on Skype on a website and embeddable widget.

The journey of the project is documented neatly in this video:


I'm Franki Goodwin, Creative Director at Saatchi&Saatchi London and Executive Producer at Western Edge Pictures. Please feel to have a good old root around my work below. Some of it has won lots of awards. Some of it hasn't, but I'm proud of every single one of these projects. Thanks for visiting, say hi at